http://modatava.com/sohretin-golgesinden-korkan-mankenlik-ajanslari-2100
// Modatava.com 'daki onbirinci köşe yazım bu linkte "Şöhretin Gölgesinden Korkan Mankenlik Ajansları"
http://modatava.com/sohretin-golgesinden-korkan-mankenlik-ajanslari-2100
I have been full with this subject for a long time. In fact since my own high school years. At high school some of my friends and my relatives were saying I looked like Cindy Crawford. I was proud she was a beautiful woman. But with a classical philosophy I was asking ”Why her and not a Turk model?” Crawford created her own chance really, applied to Elite Model Look Agency; got in. And it is talked Zeki Triko gave her first big project. Even Zeki Baseskioglu opened a contest thinking there could be a Turk Cindy Crawford and I couldn’t attend. I was only at last year of high school..
Cindy Crawford introduced us L’Oreal’s Elseve shampoos. In time, her agency made her almost a brand. Whatever she touched, happened well… No one said ”She came from modeling, she can’t be anything” for what she did; couldn’t say. Her agency was always supporting. We have a Turk Cindy Crawford now; Tulin Sahin and I like her so much; we worked together in two different workplaces. She was born in Denmark, a good person and she has tried to develop herself. Even not having an agency support.
If you believe photographer stories taking pictures in free time and discovering a model, you are wrong. Since 80s, agencies from countries abroad have ‘agents’. If needed, they walk streets by streets and take pictures. They look for unique, different faces. And hundred percent without plastic surgery. The faults from natural beauty are accepted and liked. In result, someone drowning himself/herself to plastic surgery can leave you in the middle of the road by not being confident and gives suspicion about mental health. Catwalk requires more stronger base than needed. Especially night life, bad habits finish the model with weaknesses. Both personality and appearance..
Let’s have a look at modeling agencies in Turkiye. So few of them create a ‘branded’ model; being afraid of his/her fame. Return the projects; being afraid of his/her fame. Gives less percentage of the income to the model saying shouldn’t be spoiled; being afraid of his/her fame. Why people, who can’t digest these, found modeling agencies? Why they follow business connections with dear, sweetie languages? Why former models with knowledge and experience don’t want to found modeling agencies? For instance, I’ve learnt that Ilgi Govsa began to do brand consultancy. Communications experts hear it.. I don’t want to pass without appreciating names coming from modeling (in picture); Demet Akalin, Selma Ergec, Serenay Sarikaya, Kivanc Tatlitug, Cagatay Ulusoy, Burak Ozcivit.. These names got successful without any support of a modeling agency. But I wish, all models could be supported by their agencies.
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